UPDATE: To our Valued Pet Owners, thank you for sticking by us over recent weeks and for all your support as we have been feeling the impact of global shipping challenges. We are pleased to share we have received several large air and sea shipments and product is now flowing through on to shelf in most areas. If you are still having any issues tracking down your pet’s favourite food in your area, please reach out to our team of Vet Nurses for FREE advice on 0800 738 847 or AskPurina@nz.nestle.com. We are grateful for your loyalty and are always here to help.
A safe and feline-friendly approach to reducing owners' exposure to cat allergens - whilst keeping cats in your homes and on your laps
*Satyaraj E. et al, Immunity Inflammation and Disease. 2019; 7(2):68-73
Backed by more than a decade of research, LiveClear is shown to safely and effectively reduce allergens in cat hair and dander. Watch the video below to learn how it works.
All cats produce a common allergen, Fel d 1, in their saliva.
When cats eat LiveClear, a key protein sourced from eggs binds to the Fel d 1 and neutralizes it.
And when fed daily, LiveClear significantly reduces the allergens in cat hair and dander.
Simply, and safely.
Every cat is unique, and so the level of Fel d 1 they produce varies, just as every person's sensitivity level to these allergens is different. There is no ‘one size fits all’ way to manage exposure to cat allergens. Every little bit helps so a combination of management tools often works best to help reduce allergens in your home.
Your house environment is loaded with Fel d 1 allergens. Like glitter, this very sticky protein attaches itself to any surface and can remain there for a very long time. Therefore it is important to maintain your current cat allergen management regimen to allow PRO PLAN® LIVECLEAR™ to add that extra bit of help.
Cat owners love their cats, but may have to limit contact with them due to cat allergen sensitivity. With PRO PLAN® LIVECLEAR™, lives are changing for the better. See the difference it has made for real people like you.
"After I started them on Purina® PRO PLAN® LIVECLEAR™, and I could hang out with them more, and we could cuddle more, they stopped feeling like Nicole's cats. They started feeling like my cats as well."
– Yu
“LiveClear™ has been absolutely life changing for me. We’ll never go back to any other food.”
– Dachelle
How did Purina discover the breakthrough behind PRO PLAN® LIVECLEAR™? With passion, innovation, and more than a decade of groundbreaking research.
PRO PLAN® LIVECLEAR™ is unlike any other cat food on the market, so you may have questions about it. Get answers to common ones here.
We guarantee outstanding quality and taste. If for any reason you're not satisfied, simply let us know why. Keep your original receipt and contact us on 0800 PET VIP (738 847) or AskPurina@nz.nestle.com.
